About this episode
There are 2 books I recommend most often to others who say they want to be a stronger storyteller: one is from a world-famous legend, and the other is from our guest today. It's Jessica Abel, author of Out on the Wire: The Storytelling Secrets of the New Masters of Radio. This exceptional book just celebrated its ten-year anniversary.This book takes you inside the storytelling processes of the makers of This American Life, Serial, Radiolab, The Moth, Planet Money, and Snap Judgment, and the two voices taking you through the book (in cartoon narrator forms) are Jessica and ... Ira Glass!Today, Jessica operates under the brand the Autonomous Creative, where she offers coaching and education to creative entrepreneurs who need stronger business fundamentals (but delivered in a way appealing to creative minds).In this episode, we talk about:Rejecting the great lie creatives are told their whole lives, which only hurt your entrepreneurial endeavors The tension between creating art, creating a revenue engine, and the relationship between themWhat Jessica really endured (and how it broke her) to create my all-time favorite book about storytelling.Learn more about Jessica on her website or LinkedIn, and be sure to get your copy of Out on the Wire.MY MESSAGE TO YOU:Don't market more. Matter more. (
