GTM Live
Business

GTM Live

by Passetto

GTM Live is a new evolution of Revenue Vitals by Chris Walker, now hosted by Carolyn Dilks & Trevor Gibson, Co-Founders of Passetto — a part tech, part advisory GTM agency for high-performing B2B SaaS companies.
This weekly live show is built for CEOs, CFOs & Revenue Leaders who know the current way GTM is executed & measured is broken, and are ready for something better.
We cut through the noise & ditch outdated playbooks. No fluff. No vanity metrics. Just honest, modern conversations about how to track & optimize GTM for what actually matters: unit economics, efficiency & long-term growth.

100 episodes
EN language
All Episodes
1
Why Most Marketing Leaders Can't Prove Their Revenue Impact [Workshop Recording]
55:08 Mar 23, 2026
2
Why It's Time to Bury the MQL – With Jon Miller, the Marketo Co-Founder Who Helped Popularize It
44:26 Mar 4, 2026
3
What 4 Days in Florida Taught Us (AI, SEO, Product Marketing, Brand Investments & More)
35:54 Mar 2, 2026
4
“If Attribution Worked, Nobody Would Fight About It” – with Matthew Sciannella
1:08:38 Feb 24, 2026
5
Why Sales + Marketing Credit Wars Are a Scorecard Problem (Not a People Problem) — with Matt Green
46:56 Feb 6, 2026
6
Q&A: Your Biggest GTM Questions Answered (Attribution, Executive Buy-In, Change Management & More)
57:02 Jan 26, 2026
7
The 5 Stages of Revenue Transformation – Stage 4: Architecting Transformation
46:45 Jan 16, 2026
8
How a $25M SaaS Company Discovered a $3.5M Blind Spot in its Revenue Engine
36:33 Jan 8, 2026
9
The 5 Stages of Revenue Transformation – Stage 3: The Breaking Point (The Model Collapse)
43:02 Dec 28, 2025
10
The 5 Stages of Revenue Transformation – Stage 2: Surviving the QBR Fire Drill
27:54 Dec 23, 2025
11
What a $500M SaaS Company Saw When Their Full Funnel Became Visible
27:53 Dec 9, 2025
12
MUST LISTEN: What We Taught 100+ GTM Leaders in Our Invite-Only Workshop
45:34 Nov 21, 2025
13
AI-Powered GTM Build Using Only ChatGPT in Under ONE HOUR (with Jordan Crawford)
59:30 Nov 17, 2025
14
The 5 Stages of Revenue Transformation – Stage 1: Escaping the Panic Response
25:33 Nov 11, 2025
15
The Hidden Power of Rejection Data in GTM (with Steve Armenti)
52:52 Oct 13, 2025
16
Building a Modern Growth Engine with Ashley Lewin
52:44 Oct 3, 2025
17
How to Shift from ‘Marketing-Sourced Pipeline’ to Real Visibility
50:42 Sep 26, 2025
18
Engineering Pipeline You Can Predict
40:12 Sep 22, 2025
19
Engineering Pipeline You Can Predict
40:17 Sep 18, 2025
20
The Attribution Mirage & Why Chasing MQLs Keeps You Stuck
50:57 Sep 12, 2025
21
Breaking Open the Pipeline Black Box in GTM
58:16 Sep 1, 2025
22
RevOps as the Architect of Modern GTM (with Mark Turner of Demandbase)
42:11 Aug 6, 2025
23
How to Build Mindshare in the New SEO Era (With Sam Dunning)
44:46 Jul 23, 2025
24
Designing GTM Like a System with Dave Boyce of Winning by Design
48:00 Jul 7, 2025
25
GTM Masterclass: How to Actually Measure GTM Performance in B2B SaaS
1:05:23 Jun 27, 2025
26
Ditch “Who Sourced the Deal”: 5 Data-Driven KPIs to Measure GTM Success
28:31 Jun 16, 2025
27
How to Get Real ROI from Paid Media (with Megan Bowen)
58:41 Jun 6, 2025
28
MUST LISTEN: The 9 Biggest GTM Dysfunctions in B2B SaaS
53:09 May 29, 2025
29
The Ugly Truth About Pipeline (Real Talk for GTM Teams Running on Broken Systems)
43:11 May 22, 2025
30
The Hidden Systems Behind REAL Product-Led Growth (with Wes Bush)
47:27 May 12, 2025
31
Exposing the Attribution Lie That’s Costing You Millions
58:41 May 1, 2025
32
Inside the GTM Black Hole: Why Marketing Can't Prove Impact
46:19 Apr 22, 2025
33
Why Your GTM Strategy Isn’t Working (Hint: Attribution, Data, and Unit Economics)
46:45 Apr 10, 2025
34
RV240 - The End Of An Era (And Beginning Of A New One) - Go To Market Live Episode 45
24:18 Apr 4, 2025
35
RV239 - The Bootstrap Advantage (My CEO Consulting Call)
8:25 Mar 4, 2025
36
RV238 - How To Outcompete $100M Giants (Live Fireside Chat)
52:24 Feb 25, 2025
37
RV237 - Stop Overcomplicating Marketing Measurement | Go To Market Live Episode 44
51:37 Feb 18, 2025
38
RV236 - The Role of Finance Leaders in GTM Success
1:04:37 Feb 11, 2025
39
RV235 - Create A High Performing GTM Engine | with Sangram Vajre
1:02:08 Feb 7, 2025
40
RV234 - The Pipeline Creation Framework | Go To Market Live Episode 43
45:32 Feb 4, 2025
41
RV233 - My Lessons From Scaling to $22 Million
48:41 Jan 28, 2025
42
RV232 - The 3 Pillars of GTM Success | Go To Market Live Episode 42
50:52 Jan 21, 2025
43
RV231 - Chris Walker & Dave Gerhardt Talk B2B Marketing
48:28 Jan 14, 2025
44
RV230 - MUST LISTEN: 2025 GTM Predictions (and Beyond)
41:16 Jan 7, 2025
45
RV229 - The 2025 B2B Content Playbook
52:46 Dec 31, 2024
46
RV228 - The Portfolio Approach to GTM Investments | Go To Market Live Episode 41
43:53 Dec 24, 2024
47
RV227 - MUST LISTEN: Solving GTM Efficiency | Go To Market Live Episode 40
50:03 Dec 16, 2024
48
RV226 - How To Fix The Broken Revenue Factory
49:04 Dec 10, 2024
49
RV225 - The Future of AI in GTM | Go To Market Live Episode 39
53:40 Dec 6, 2024
50
RV224 - Listen To My Coffee Meeting (Advice For Founders)
46:34 Nov 26, 2024
Select an episode
0:00 0:00