About this episode
Why is fitness so hard? It certainly seems that being fit is a difficult task. Why else would there be a booming fitness industry, yet still a looming obesity epidemic. In 2021, the gym and fitness club industry alone was about 35 Billion US Dollars in 2021 and that was significantly down from pre-pandemic levels. And gyms are only a portion of the total fitness industry. In 2019, the weight loss and diet market size was said to be about 192 billion US dollars. Just for comparison, the entire NASA budget was just over 25 Billion USD for 2022. So, we’re spending almost 8 times more money trying to get fat off our waists than we do getting people into space. So yeah, the fitness industry is huge, but according to the US Center for Disease Control, over 36% of US adults 20 and over were obese in 2016 data. 38% of men were obese. That’s not small numbers. Statistically, that’s an epidemic. The American diet certainly has a lot of do with those numbers, but shouldn’t our fitness industry be helping to keep those numbers down? We are literally spending about $600 per US citizen on diet and weight loss per year. That’s not an insignificant number.So, despite spending all this money on fitness, why are so many Americans not only overweight, but obese? Is it that fitness is hard? We’ll discuss it next. Let’s Get Moving! Fit Bit Versa 3 - https://amzn.to/3OY3Xlp (Amazon Affiliate Link) Atomic Habits by James Clear - https://amzn.to/3OFOG9q (Amazon Affiliate Link)Claim Your FREE Ebook Fad Diet Fiasco -- https://bit.ly/3vaDkBP Support the showCatch more on my website Fitness Over 40 for GuysYou can also find me on TikTok, Twitter, Instagram, YouTube at @40Guys