Brad Stulberg: Six Mental Health Principles Entrepreneurs Need to Beat Burnout | Mental Health | YAPClassic

Brad Stulberg: Six Mental Health Principles Entrepreneurs Need to Beat Burnout | Mental Health | YAPClassic

1:10:11 Feb 6, 2026
About this episode
Brad Stulberg experienced a severe mental health crisis in his early 30s, battling OCD, intrusive thoughts, anxiety, and suicidal ideation while outwardly succeeding as a performance coach. This disconnect between his external achievements and internal struggles pushed him to reevaluate how he defined success and excellence. Through therapy, psychiatry, and extensive research, he developed six principles of groundedness to support sustainable success during both good and difficult times. In this episode, Brad explains how groundedness can reduce burnout and promote long-term mental health, wellness, and performance. In this episode, Hala and Brad will discuss: (00:00) Introduction (02:29) Brad’s Career Path to Performance Coaching (07:25) The 2017 Mental Health Crisis and OCD (18:53) The Science Behind Groundedness (21:01) Understanding Heroic Individualism (34:10) The Six Principles of Groundedness  (44:09) Developing Patience for Long-Term Success (49:53) How Vulnerability Builds Real Confidence (54:53) Embracing Emotional Flexibility for Wellness (57:11) The Importance of Building Deep Community (01:03:02) How Movement Supports Mental Health Brad Stulberg is a bestselling author, executive coach, and researcher focused on mental health, sustainable success, and human performance. He regularly contributes to The New York Times, and his work has been featured in The Wall Street Journal, The Washington Post, among other outlets. In his coaching practice, Brad works with executives, entrepreneurs, physicians, and athletes on their mental skills and overall well-being. Sponsored By: Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/profiting Shopify - Start your $1/month trial at Shopify.com/profiting. Spectrum Business - Visit Spectrum.com/FreeForLife to learn how you can get Business Internet Free Forever. Northwest Registered Agent - Build your brand and get your complete business identity in just 10 clicks and 10 minutes at northwestregisteredagent.com/paidyap Framer - Publish beautiful and production-ready websites. Go to Framer.com/profiting and get 30% off their Framer Pro annual plan. Quo - Run your business communications the smart way. Try Quo for free, plus get 20% off your first 6 months when you go to quo.com/profiting Working Genius - Take the Working Genius a
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