Matthew J. Holmes on Building a Sustainable Author Business (Even If You Write Slowly)

Matthew J. Holmes on Building a Sustainable Author Business (Even If You Write Slowly)

41:26 Nov 26, 2025
About this episode
295 / Curious how authors can build thriving, sustainable careers—even without rapid releases or a huge backlist? Matthew J. Holmes shares how he transformed his wife’s books into a six-figure business, the realities of book advertising, and the mindful strategies indie authors need now.Turning a single slow-release series into a profitable businessSimplicity vs. complexity in book marketing and adsImportance of advertising platform focusCommon mistakes in author advertising strategies? Become a supporter of the podcast https://wishidknownforwriters.com/supportAccess to backlist of exclusive supporter episodesPrivate slack groupShoutout on a future episode? Send us a Text Message ?Links:https://www.matthewjholmes.com/https://www.matthewjholmes.com/coursesSara’s Mysteries in the Mail letters: https://sararosettbooks.com/products/mysteries-in-the-mailJami’s workshop: https://www.jamialbright.com/authorworkshopsJoanna Penn’s podcast about Author Nation Lessons Learned: https://www.thecreativepenn.com/2025/11/17/lessons-learned-from-author-nation-2025-with-joanna-penn/Send a textSupport the show? Jami’s Consulting and Workshops: https://www.jamialbright.com/authorworkshops?? Jami’s books https://amzn.to/3wSraA5? Sara’s books https://www.sararosett.com/bibliography/ ? Sara’s How to Write a Series book and audiobook: https://www.sararosett.com/how-to-write-a-series/The Big List of Craft and marketing books mentioned on WIKT podcast episodes https://bookshop.org/lists/recommenced-resources-for-writers-from-the-wish-i-d-known-then-podcast
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