About this episode
Tom Farrey is the founder and executive director of the Aspen Institute's Sports & Society Program, which he launched in 2011 to convene leaders, facilitate dialogue, and inspire solutions that help sports serve the public interest. He is best known for creating Project Play, the program's flagship initiative that develops and shares knowledge to grow youth sports participation. Since 2013, Project Play has mobilized more than 20,000 organizations and helped unlock over $60 million in grants for grassroots programs. A former Emmy-winning investigative journalist at ESPN, Farrey authored the 2008 book Game On: The All-American Race to Make Champions of Our Children and has been recognized as one of the nation's leading voices of youth sports. In our discussion today, John and Tom discuss their recent US House of Representatives testimony on the state of youth sports in the US, as well as some of the recent initiatives of Project Play including their 63x30 project to get 63% of US kids playing sports by 2030. We also discuss some very doable steps that facility owners and even the US government can take to improve youth sports and get more kids playing. Learn more at www.projectplay.org BOOK A SPEAKER: Interested in having John or one of our speaking team come to your school, club or coaching event? We are booking November and December 2025 and Winter/Spring 2026 events, please email us to set up an introductory call John@ChangingTheGameProject.com PUT IN YOUR BULK BOOK ORDERS FOR OUR BESTSELLING BOOKS, AND JOIN 2025 CHAMPIONSHIP TEAMS FROM SYRACUSE MENS LAX, UNC AND NAVY WOMENS LAX, AND MCLAREN F1! These are just the most recent championship teams using THE CHAMPION TEAMMATE book with their athletes and support teams. Many of these coaches are also getting THE CHAMPION SPORTS PARENT so their team parents can be part of a successful culture. Schools and clubs are using EVERY MOMENT MATTERS for staff development and book clubs. Are you? We have been fulfilling numerous bulk orders for some of the top high school and collegiate sports programs in the country, will your team be next? Click here to visit John's author page on Amazon Click here to visit Jerry's author page on Amazon Please email John@ChangingTheGameProject.com if you want discounted pricing on 10 or more books on any of our books. Thanks everyone. This week's podcast is brought to you by our friends at Sprocket Sports. Sprocket Sports is a new
