About this episode
The best way to build a horrible search product? Don’t ever measure anything against what a user wants.Search veterans Doug Turnbull (Led Search at Reddit + Shopify; Wrote Relevant Search + AI Powered Search) and John Berryman (Early Engineer on Github Copilot; Author of Relevant Search + Prompt Engineering for LLMs), join Hugo to talk about how to build Agentic Search Applications.We Discuss:* The evolution of information retrieval as it moves from traditional keyword search toward “agentic search“ and what this means for builders.* John’s five-level maturity model (you can prototype today!) for AI adoption, moving from Trad Search to conversational AI to asynchronous research assistants that reason about result quality.* The Agentic Search Builders Playbook, including why and how you should “hand-roll” your own agentic loops to maintain control;* The importance of “revealed preferences” that LLM-judges often miss (evaluations must use real clickstream data to capture “revealed preferences” that semantic relevance alone cannot infer)* Patterns and Anti-Patterns for Agentic Search Applications* Learning and teaching Search in the Age of AgentsYou can find the full episode on Spotify, Apple Podcasts, and YouTube.You can also interact directly with the transcript here in NotebookLM: If you do so, let us know anything you find in the comments!👉 Want to learn more about Building AI-Powered Software? Check out our Building AI Applications course. It’s a live cohort with hands on exercises and office hours. Here is a discount code for readers. 👈Doug and Hugo are also doing a free lightning lesson on Feb 20 about How To Build Your First A