How Much Is The Weeknd's Music Really Worth?

Our Trapital Summit is Wednesday, September 10 in Los Angeles! Get your tickets here. Today's mini-episode is a breakdown on The Weeknd's $1 billion music rights financing goals and whether it is worth that massive price tag. I also share a few words on the late Peter Sinclair, CEO and co-founder of beatBread. How Much Is The Weeknd's Music Really Worth? - Trapital Trapital Summit 2025