About this episode
Brett Beveridge, Founder & CEO of T-ROC, joins the show to share his journey from bouncer and bartender to building one of the largest retail operators in the U.S.We dive into:How he started selling cell phones out of a van and took Let's Talk Cellular public before selling to NextelWhat’s fueled his 20+ year run building T-ROCHis take on when to expand product lines — and when to stay focusedHow to think about funding: bootstrapping vs. venture capital