Brand Building: Discusses how the Morehouse Innovation and Entrepreneurship Center works to scale Black- and Brown-owned businesses.

Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily.  I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur.  Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Dr. Tiffany BusseyTitle: Director, Morehouse Innovation and Entrepreneurship Center (MIEC)Dr. Tiffany Bussey discusses how the Morehouse Innovation and Entrepreneurship Center works to scale Black- and Brown-owned businesses, close the racial wealth gap, and intentionally connect entrepreneurs and workers to capital, contracts, and emerging industries, particularly in sustainability. Purpose of the Interview The interview serves to: Educate listeners about the systemic barriers facing Black entrepreneurs beyond access to capital. Highlight practical solutions—programs, partnerships, and ecosystems—that create real economic outcomes. Shift mindsets around entrepreneurship, risk, and opportunity, especially in underserved communities. Expose listeners to emerging, high-growth industries (e.g., sustainability, EVs, renewable energy) instead of oversaturated traditional businesses. Promote community-based economic ecosystems, particularly the collaboration between Morehouse, Goodwill, and corporate partners. Key Themes & Takeaways 1. Entrepreneurship as a Tool for Closing the Wealth Gap Dr. Bussey positions entrepreneurship and business ownership as one of the most effective ways to generate long-term wealth in Black communities. The Center has supported 400+ scalable, mid-sized businesses, resulting in: 850+ jobs created $34M+ in new capital accessed $82M+ in new revenue generated Key insight: The problem isn’