The Psychology of Advocacy in PBM Reform
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The Psychology of Advocacy in PBM Reform

37:40 Mar 24, 2025
About this episode
How Independent Pharmacies Can Amplify Their VoiceAt its core, PBM reform is not just a critical pharmacy issue - it’s a patient care issue. Join us for this insightful episode as we explore how independent pharmacies can use psychology, AI, and community-building strategies to craft testimony, fight misleading PBM narratives, and create a united voice for reform. Special Guest: Ken Patel, RPh, co-founder Arizona Independent Pharmacy CoalitionMusic by cat_herding_diva | Production & Editing by Shannon Wightman-Girard
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