About this episode
What happens when a critical part of your go-to-market engine disappears overnight?In this episode of The Partnership Playbook, Phil Hayes-St Clair breaks down why redundancy is mission critical and how GTM teams can design backup options that protect growth without creating complexity.Learn how to identify hidden single points of failure in your GTM strategy before they breakDiscover a practical framework for building redundancy that protects revenue, partnerships, and growth velocityGain the confidence to lead calmly through disruption by designing optionality into your GTM systemIf you want to build durable growth and lead your GTM function with clarity and conviction, this episode will reshape how you think about leadership and risk.New episodes Tuesday, Thursday and Saturday.More from Phil Hayes-St ClairSubscribe to the free Wednesday Partnership Newsletter (and get immediate access to my Frameworks Vault)FOR CEOsIf you’re stepping into bigger leadership moments and want support at the CEO level, explore my CEO Coaching.FOR GTM LEADERSIf you're ready to build a repeatable GTM system that actually closes deals and creates leverage for your organisation, apply to join The Partnership LabFind me on LinkedInThe Partnership Playbook is the podcast for leaders who want to grow with clarity, create leverage through partnerships, and lead their teams with meaning. Each episode gives you practical insights drawn from two decades of building and backing companies, coaching CEOs, and closing high-value partnerships across industries. You’ll learn how to scale yourself as a leader, choose partners that help you grow faster, and turn trust, alignment, and first wins into momentum that lasts.PS - Have a CEO guest recommendation for the show? Share this link with them.
