About this episode
Dave Mastovich exposes the hidden costs of relying on gut instinct and quick opinions for marketing decisions. Discover how his 4-5-6 Segmentation Model helps leaders replace assumptions with real insights and drive growth that sticks.Key Takeaways:1:00 - Gut Feelings Trump Insights3:00 - The 4-5-6 Segmentation Model7:00 - Six Right-fit Target Marketing You're ignoring11:00 - Gather Customer Data14:00 - Real World Impact If you like what you heard, subscribe to our podcast ??Apple: https://apple.co/3dMVyPRGoogle: https://bit.ly/37dCIPs Podchaser: https://bit.ly/37ojHtG Spotify: https://spoti.fi/3f4biOQ TuneIn: https://bit.ly/3dWws1bStitcher: https://bit.ly/2MPIZYc
