Umbraco Unplugged: Emma Burstow & Mats Persson on Umbraco Being The Friendly, Truly Open-Source, CMS
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Umbraco Unplugged: Emma Burstow & Mats Persson on Umbraco Being The Friendly, Truly Open-Source, CMS

1:05:10 Sep 12, 2025
About this episode
Strategic Technology Consultation Services This episode of The Modern .NET Show is supported, in part, by RJJ Software's Strategic Technology Consultation Services. If you're an SME (Small to Medium Enterprise) leader wondering why your technology investments aren't delivering, or you're facing critical decisions about AI, modernization, or team productivity, let's talk. Show Notes "From the first engagement with any from Umbraco, it's been a friendly approach. We are friendly. It's a part of our DNA. Professional. We take our work dead seriously, but we want to have fun, but we are friendly."— Mats Persson Hey everyone, and welcome back to The Modern .NET Show; the premier .NET podcast, focusing entirely on the knowledge, tools, and frameworks that all .NET developers should have in their toolbox. I'm your host Jamie Taylor, bringing you conversations with the brightest minds in the .NET ecosystem. Today, both Emma Burstow and Mats Persson of Umbraco are here to share their expertise on building Umbraco—a completely open source CMS, known as the friendly CMS. Emma is Umbraco's Director of Developer Relations and Mats is their newly appointed CEO. "One of our values is openness. And once again, I'll say we really walk the walk. So we alert people early. We work in public, truly. We don't just, you know, update things on git as in terms of code. We write words around it. We have discussion boards We have ongoing issues that are open, and we talk to people that are working with the product"— Emma Burstow We also dive into what it's like to build Umbraco completely in the open, which led to some fascinating insights into how to build and manage a world-wide community of contributors, but also how to help manage expectations of those developers and technologists. Before we jump in, a quick reminder: if The Modern .NET Show has become part of your learning journey, please consider supporting us through Patreon or Buy Me A Coffee. Every contribution helps us continue bringing you these in-depth conversations with industry experts. You'll find all the links in the show notes. Anyway, without further ado, let's sit back, open up a terminal, type in `dotnet new podcast` and we'll dive into the core of Modern .NET. Full Show Notes The full show notes, including links to some of the things we discussed and a full transcription of this episode, can be found at: https://dotnetcore.show/season-8/umbraco-unplugged-emma-burstow-mats-persson-on-umbraco-the-friendly-cms/
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