About this episode
Welcome to Episode 65 of The McClain Method Podcast, where host John McClain explores the intersection of creativity and intentional design in home and life.This episode features special guest Barb Davids, a digital marketing and SEO expert from Compass Digital Strategy, who breaks down SEO in an easily understandable format for interior designers and other creatives. Barb discusses the importance of blogging for SEO, optimizing website images, the role of Google Business Profile, and basic tips for boosting website ranking. Here is a rundown of what you will learn in this action packed episode:Understanding and starting with SEOThe importance of blogging for SEOVisual aspects of website affecting SEOUsing Google My Business for SEOAds for SEO and business growthDiversifying geography and platforms for SEOTimeline:02:15 Upcoming Events and Social Media Engagement03:38 Introduction to Special Guest: Barb Davids05:04 Understanding SEO for Designers10:05 Blogging for SEO Success15:20 Optimizing Images and Google Business Profile20:15 Link Building and Diversifying SEO Strategies32:08 User-Friendly Website Management32:23 SEO Services for Clients33:22 The Role of Ads in SEO35:11 Effective Ad Strategies39:07 Common SEO Mistakes41:27 AI and the Future of SEO48:13 Optimizing Website Structure53:02 Expanding Geographic Reach56:37 Finding the Right Keywords59:22 Working with Barb for SEO SuccessBarb Davids, founder of Compass Digital Strategies since 2018, is a digital marketer with over 25 years of experience. She's not here for the fluff – Barb's passion lies in providing direct, results-oriented digital Text Me a Message!FREE VIDEO TRAINING DIRECT FROM JOHN:Design feels natural.The business side doesn’t.Join this free 39-minute training for interior designers and learn the 3 secrets to building a profitable, stress-free design business without burnout or chaos.? Watch the free training: https://learn.mcclainmethod.com/dsa_webinar_registrationThe Fresh Patch Podcast - Where Good Pets Get It. Welcome to the Fresh Patch Podcast where we talk about everything, from dog...Listen on: Apple Podcasts Support the show? For all things John and The McClain Method, head to: www.mcclainmethod.com https://mcclainmethod.com/ for in
