I Helped Them Stop Wasting Money on the Wrong Audience?Ep. #247

I Helped Them Stop Wasting Money on the Wrong Audience?Ep. #247

36:28 Nov 14, 2025
About this episode
Check out my newsletter at ?????????????????????????????https://TKOPOD.com????????????????????????????? and join my new community at ?????????????????????????????https://TKOwners.com??????????????????????????????Try PickFu and get 50% off your first poll with code TKOPOD at ?https://www.pickfu.com/#_r_tkopodHoldCo Bros are back! In this episode, Nik and I dig into a super interesting business idea — Porta Courts, a portable pickleball court company started by Nik’s brother-in-law. We break down how he can turn it into a real business, from testing demand with PickFu surveys to running Facebook ads the right way.We go deep into how to identify the right target audience — from hardcore pickleball players and luxury homeowners to schools, hotels, and local entrepreneurs who could rent these courts out like bounce houses. I share a step-by-step framework for setting up ad campaigns, building high-trust landing pages, and using data to figure out what messaging actually converts.We also talk about how this could evolve into a local franchise-style model and why every new product launch should start with real validation before spending a dollar on marketing.Enjoy! ---Watch this on YouTube instead here: ????????????????????????????????tkopod.co/p-yt????????????????????????????????Ask me a question on or off the show here: ????????????????????????????????http://tkopod.co/p-ask????????????????????????????????Learn more about me: ????????????????????????????????http://tkopod.co/p-cjk????????????????????????????????Learn about my company: ????????????????????????????????http://tkopod.co/p-cof????????????????????????????????Follow me on Twitter here: ????????????????????????????????http://tkopod.co/p-x??????????????????????????????????????????????????????????????????????????????????????????????Free weekly business ideas newsletter: ???????????????????????????
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