About this episode
It started with a simple idea from James Tyack: “What if we hosted a hackathon at ELC Annual?” The result was a unique experiment where 14 senior engineering leaders stepped away from strategy to build and ship functioning apps in one weekend, unlocking new insights on AI-native workflows, "vibe coding," and the future of engineering. In this episode, we deconstruct the entire hackathon operational playbook, sharing lessons on everything from “best failure awards” and async collaboration structures to structuring ideation periods for maximum business alignment. Beyond the logistics, we explore how getting hands-on helped these leaders overcome imposter syndrome and why "rolling up your sleeves" is now a prerequisite for leading effective engineering teams. Plus, James shares how he plans to evolve the hackathon format at ELC and beyond. If you’ve been curious about leveraging hackathons to drive innovation, expose your team to new tools, or evolve how your org builds, this episode provides the blueprint for successful implementation. ABOUT JAMES TYACKJames Tyack leads the Learner Success and Visual Experience teams at Coursera, creating engaging and personalized learning experiences for millions of learners worldwide. An avid user of Coursera and a lifelong learner himself, James is passionate about leveraging technology, including AI, to transform lives through education. Prior to Coursera, he led integration and growth teams at PagerDuty, driving innovation and adoption of incident response tools and best practices.Beyond his professional work, James is the chapter lead for the South Bay Engineering Leadership Community (ELC) group, fostering collaboration among tech leaders. He is also a proud dad to a one-year-old, balancing his career and personal life with a deep commitment to growth and connection. This episode is brought to you by Span!Span is the AI-native developer intelligence platform bringing clarity to engineering organizations with a holistic, human-centered approach to developer productivity.If you want a complete picture of your engineering impact and health, drive high performance, and make smarter business decisions…Go to Span.app to learn more! SHOW NOTES:The results of ELC’s first-ever hackathon: 14 leaders shipping fully functional apps (2:21)The “Scrappy” beginning: Extending the invitation and early community engagement (4:50)The most surprising insights: Problem solving for “life outside of work” and micromanaging AI agents (5:42)Navigating the shifting boundaries between product, engineering, and management roles (8:43)James’ personal journey: Building 5 apps in 5 hours to stay
