About this episode
This week, Francis is joined by the rest of the Creator Spotlight team — Assistant Editor Natalia and Podcast Producer Tom — to reflect on the biggest creator economy themes from a year of interviews and share their predictions for 2026__Francis ZiererLinkedInTwitter/XNatalia Pérez-GonzalezLinkedInTwitterTom McCloudLinkedInTwitter__Timestamps00:00 Introducing Tom and Natalia01:30 How to use serialized content in 202610:10 Changing our perspective of the creator economy11:50 Our best piece of 2025Our 2026 Predictions15:13 Francis: In-person is the future20:28 Tom: Podcasts are dying27:30 Natalia: Short-term creator partnershipsThemes of 202529:10 Building strong parasocial connections
