Finding Your Voice, Writing Across Genre And Loving Book Marketing With Betsy Lerner

Finding Your Voice, Writing Across Genre And Loving Book Marketing With Betsy Lerner

55:52 Jun 16, 2025
About this episode
How can you find your voice through writing in different genres and mediums over the years? How can you shift your mindset around book marketing, whatever your age? Betsy Lerner shares her experience of writing and books over decades in the publishing industry. In the intro, Going Local: Authors on the payoffs and pitfalls of hometown sales and promotion [Self-Publishing Advice]; Selling Books in Person at Live Events; Artist = Entrepreneur [Steven Pressfield]; Ecosystems come and go [Seth Godin]; 1000 True Fans [Kevin Kelly]. Plus, Exeter Cathedral, Death Valley, a Thriller; Successful Self-Publishing Fourth Edition; and The AI-Assisted Artisan Author webinar. This podcast is sponsored by Kobo Writing Life, which helps authors self-publish and reach readers in global markets through the Kobo eco-system. You can also subscribe to the Kobo Writing
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