About this episode
How will generative AI change search and book discoverability in the years ahead? How can you make sure your books and your author website can be found in AI tools like ChatGPT? Thomas Umstattd Jr. joins me to discuss Generative Engine Optimisation (GEO) and how it will replace traditional SEO marketing.
I first covered this topic in Dec 2023, How Generative Search Will Impact Book Discoverability in the Next Decade. As ever, I was early, but those changes are now starting to happen. Thomas recently covered the topic on his Novel Marketing Podcast on Does ChatGPT Recommend Your Book?
This episode is supported by my patrons. Join my Community at Patreon.com/thecreativepenn
Thomas Umstattd Jr. is the CEO of AuthorMedia.com, as well as an award-winning professional speaker, non-fiction author, and host of the Novel Marketing Podcast and the Christian Publishing Show.
You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below.
Show Notes
How authors can benefit from AI optimization
Principles authors need to keep in mind as search is changing
Different AI models and their capabilities
Making