About this episode
Every business book in the past 20 years has in some way talked about being customer-obsessed. And of course, to do that, you need to empower your employees to innovate. Mistakes be damned! However, some recent challenges with software updates to 80 % of the operating systems in the world might say that we may need to pause unbridled innovation. In this episode of The Bridgecast, I interview Jack Jackson, a seasoned tech executive and author of the upcoming book Reaction to Inaction. During our conversation, Jack shares his background in the tech industry and his passion for leadership, emphasizing the importance of inspiring and empowering people to be successful. Our primary focus for the chat was on Jack’s book, which explores how organizations, employees, and customers suffer when people fail to take action and provide insights and strategies for overcoming inaction and driving positive change. The book Reaction to Inaction addresses the issue of organizations and employees. Jack was inspired to write it after witnessing an employee’s frustration in trying to help a customer but being unable to take action due to red tape and bureaucracy. The book proposes a framework for building dynamic and innovative organizations where employees feel empowered and trusted. It emphasizes the importance of putting the customer first and removing barriers to action.