An Honest Round Table with Experienced Land Investors, Ann Danielson and Larry Jarnigo

An Honest Round Table with Experienced Land Investors, Ann Danielson and Larry Jarnigo

53:48 Aug 11, 2025
About this episode
In this episode, we bring together two very different yet equally determined land investors, Anne Danielson and Larry Jarnigo, to uncover the realities of building a land business that fits your life. Anne runs Danielson Land Co remotely with her sister Mary, taking on select subdivides and flips each year. Larry, a former corporate professional, goes full speed ahead with a goal of 25–30 deals annually, chasing strong returns and new development opportunities.We explore their contrasting business models, from Anne’s targeted, partnership-driven approach to Larry’s high-volume, independent strategy. They share what bad advice they’ve ignored, how their marketing channels evolved from mass mail to laser-focused outreach, and why local expertise is worth more than any software. Along the way, we dig into the dynamics of working with (or without) a partner, the skills they’ve carried over from past careers, and how they’re adapting to slower market conditions without losing momentum.They leave us with grounded, practical advice for new investors: move carefully, choose quality over quantity, and build strong relationships with local brokers.Key Topics:-How two investors built very different land business models that work for them-The bad advice they avoided and the marketing strategies that actually deliver-Why partnerships work for some and not for others-How past careers shaped their investing mindset and skills-Adapting to slower markets while protecting profitability-The importance of quality properties, local expertise, and trusted relationships===? Ready to Learn How to Flip Land? ?Hey there! Dan and Mason have something exciting for you:? Join our FREE Ground Up Land Community! ?Here’s what you’ll get:? Expert tips on flipping land? Connect with other land investors? Ask questions & get real feedback? Weekly calls with Dan & Mason – totally free!Don’t wait—take the first step toward land investing success.? Join for FREE at https://www.skool.com/grounduplandcommunity===Connect With Us:https://linktr.ee/thebigpictureblueprintConnect With Ann Danielson:Facebook: /maryann.danielson.3  Website: https://danielsonlandco.com/X: https://x.com/landfamgalsInstagram: /danielsonlandco Connect With Larry Jarnigo:LinkedIn: li
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