The Art of Online Business
Business

The Art of Online Business

by Kwadwo [QU?Y.jo] Sampany-Kessie

Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle.Join fellow online course creators and coaches as we dive into things like • sales and marketing optimization, • and systems and processes• funnels and of course• Facebook & Instagram ads for seamless scaling!Hosted by Kwadwo – sounds like  [QU?Y.jo] – a  & Facebook Ads Strategist for 6 & 7-figure online course creators, membership owners and coaches.Enjoy a mix of actionable solo episodes, interviews with online experts (serving course creators), coaching case studies, and more to elevate your business.You’ll get weekly insights on FB & IG ads mastery, scaling courses and memberships, email marketing, evergreen funnels and more.Hit "Subscribe" and let's gooooo!

103 episodes
EN-US language
All Episodes
1
Why Smart Course Creators Treat Facebook & Instagram Ads Like a Lab
8:36 Mar 30, 2026
2
Lead Costs Rising on Your Facebook & Instagram Ads? Do THIS Before Touching Targeting
9:52 Mar 23, 2026
3
When $300/Month on Facebook & Instagram Ads DOESN’T Make Sense
20:38 Mar 16, 2026
4
Your Ads Are Whispering Money Secrets… Are You Listening?
4:41 Mar 9, 2026
5
Why the Best?Performing Facebook & Instagram Ads Aren’t the Most Polished
6:18 Mar 2, 2026
6
The Questions I Ask Before We Ever Spend Another Dollar on Facebook & Instagram Ads
5:07 Feb 23, 2026
7
Meta Andromeda - A Simple, Effective Ad Setup for Online Course Creators
7:02 Feb 16, 2026
8
How Jacques Hopkins Built a Profitable SLO Funnel with Facebook & Instagram Ads
1:01:07 Feb 9, 2026
9
This ONE Tweak Increased my Friend’s Course Sales with Facebook & Instagram Ads
5:48 Feb 2, 2026
10
Will changing Facebook and Instagram ad copy erase my social proof?
9:10 Jan 26, 2026
11
Are Your Facebook & Instagram ads In Learning Limited? Do This First!
9:26 Jan 19, 2026
12
Tarzan Kay’s Shockingly Simple List-Building Strategy (And Why Meta Ads Made It Work)
56:07 Jan 12, 2026
13
How to Know If It’s Time to Scale (or Pause) Your Workshop Ads
17:51 Jan 5, 2026
14
Should You Still Use ManyChat for Ads in 2026? My Honest Take.
4:32 Dec 29, 2025
15
Should You Run Ads for Your Course Launch? A $66,907 Case Study
1:06:06 Dec 22, 2025
16
Do You Really Need Separate Warm and Cold Meta Ad Audiences?
2:16 Dec 15, 2025
17
Broad vs. Detailed Targeting Facebook ads in 2026. Which One Actually Works?
8:57 Dec 8, 2025
18
What to do When Your Facebook & Instagram Ads Stop Working.
8:20 Dec 1, 2025
19
The New 2026 Simple Ads Setup That Works Well With Meta's Andromeda Update
8:18 Nov 24, 2025
20
Is Your Online Course Business Actually Ready for Facebook & Instagram Ads?
11:55 Nov 17, 2025
21
Does Open Targeting Really Work for Online Course Creators?
9:06 Nov 10, 2025
22
My Second-Highest ROI Activity This Year (and It’s Not What You Think) Featuring Linda Sidhu
42:47 Nov 3, 2025
23
How To Do Detailed Targeting on Facebook Ads (Online Course Creator Edition)
18:46 Oct 27, 2025
24
Facebook Ads Best Targeting Strategy for Leads (Online Course Creator Edition)
17:59 Oct 20, 2025
25
The 3-Ad System That Makes Online Course Businesses Profitable
15:34 Oct 13, 2025
26
Troubleshooting Facebook and Instagram Ads Increase in Cost Per Lead
14:31 Oct 6, 2025
27
The Real Reason Your Ads Keep Wasting Money
5:19 Sep 29, 2025
28
Everything You Need Before Running Webinar Facebook & Instagram Ads That Convert
18:56 Sep 22, 2025
29
Why Your Self-Liquidating Offer Isn’t Paying for Itself (Yet)
16:48 Sep 15, 2025
30
Should you listen to Meta's Facebook & Instagram Ad Recommendations?
7:24 Sep 8, 2025
31
How to Run Facebook Ads to Fill Your Webinar or Challenge (So You Can Sell More of Your Course)
21:04 Sep 1, 2025
32
Why Ads Managers Say No to Your Revenue Share Offer (And What to Do Instead)
12:52 Aug 25, 2025
33
DON'T Start Facebook & Instgram Ads Until You Watch This
15:10 Aug 18, 2025
34
Simple Funnel Fixes That Lead to More Sales Featuring Tracy Beavers
59:06 Aug 11, 2025
35
Take This Shortcut To Quicker Facebook & Instagram Ads Success
8:29 Aug 4, 2025
36
How Early Should You Turn Your Ads On Before A Launch?
15:40 Jul 28, 2025
37
How Karin Carr Replaced Her High Ticket Launches by Running Facebook & Instagram Ads $24 Offer
55:42 Jul 21, 2025
38
DIY Facebook & Instagram Ads or Hire It Out? Here’s How to Decide.
11:27 Jul 14, 2025
39
How Do I Know If I’m Actually Ready for Facebook Ads?
17:42 Jul 7, 2025
40
Want More Clients? Fix Your Words First Featuring Justin Blackman
50:15 Jun 30, 2025
41
How to Turn Instagram Followers into Customers (Course Creator Edition)
10:14 Jun 23, 2025
42
How to Use AI to Write Ad Copy (For Course Creators with a Lead Magnet)
13:59 Jun 16, 2025
43
3x ROAS from a Photographer’s $27 Low-Ticket Offer Facebook Ads Funnel Featuring Brooklyn Grotte
58:40 Jun 9, 2025
44
A Membership Owner Broke Even On Day 1 with Facebook & Instagram Ads!
15:42 Jun 2, 2025
45
How to Run Facebook & Instagram Ads to a Lead Magnet on a Mailchimp Landing Page
14:12 May 26, 2025
46
The Truth About VAs: What You Really Need to Grow Your Business featuring Emily Reagan
51:05 May 19, 2025
47
Should I Say ‘Free’ in the Ad Copy for My Lead Magnet?
3:40 May 12, 2025
48
Should I Include the Price in My Facebook and Instagram Ad Copy?
4:34 May 5, 2025
49
The Right Audience Size for Facebook and Instagram Ads—And What to Test First
12:35 May 2, 2025
50
Give Instagram What It Wants: How to Grow Faster Featuring Jac Kalaher
25:44 Apr 30, 2025
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