About this episode
Bitcoin is for Chief Marketing Officers! Today we talk with Sovreign CMO John Balkam about...Aligned incentives in BitcoinEthical businesses need ethical moneyEffects of inflation on small businessBitcoin as a brand amplifierDecreasing transaction costsParadigm shift of deflationary moneyBitcoin treasury company dynamicsParallels to internet adoptionNecessity of Bitcoin for business survivalRise of open protocolsAnd more!Check out Sovreign: https://www.sovreign.io/Follow John on X @JohnBalkam: https://x.com/JohnBalkamX: @TCBcoin https://x.com/TCBcoinInstagram: @TCBcoin https://www.instagram.com/tcbcoin/www.takingcareofbitcoin.comhttps://www.takingcareofbitcoin.com/
