About this episode
I am in conversation with Deepak Mittal, CEO of FFTalos Technologies. In this insightful episode, Deepak Mittal shares his career journey from coding to consultative selling, reflecting on his evolution from a tech enthusiast to a sales leader driving large-scale digital transformation. He explores solution-based selling, the importance of understanding customer needs, and why sales is more about facilitation than persuasion.More specifically, he covers: His Origin Story: From engineering and coding in the early IT days to discovering his passion for customer interactions. Tech vs. Sales: The shift from writing software to understanding business problems and shaping solutions. Consultative vs. Product-Based Selling: The difference between pitching features vs. uncovering customer pain points. Customer Empathy & Industry Knowledge: Why asking the right questions & listening is more powerful than a polished pitch. Building Relationships in Sales: The role of trust, collaboration, and stakeholder engagement