About this episode
On today’s Weekly Buzz episode, we cover the biggest Amazon Unboxed announcements, an important TikTok shipping policy update that impacts all sellers, and new EPR requirements for selling in the EU.
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We’re back with another episode of the Weekly Buzz with Helium 10’s Principal Brand Evangelist, Carrie Miller. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level.
Show your products in action with Amazon Sponsored Products video
https://advertising.amazon.com/en-us/resources/whats-new/unboxed-2025-sponsored-products-video/
Boost advertising efficiency with Ads Agent
https://advertising.amazon.com/en-us/resources/whats-new/unboxed-2025-introducing-ads-agent/
Streamline campaign analysis with the new unified reporting experience from Amazon Ads
https://advertising.amazon.com/en-us/resources/whats-new/unboxed-2025-campaign-analysis-with-unified-reporting/
Bradley Sutton and advertising expert Destaney Wishon discussed the biggest takeaways from Amazon Unboxed 2025, highlighting the new Creative Studio Agentic Partner as a powerful tool that helps sellers easily create ad assets using their ASIN data. They also spotlighted Sponsored Products Video, which introduces interactive video placements in search results to expand ad inventory and improve engagement.
Amazon just dropped major updates at unBoxed — a suite of new AI tools designed to simplify campaign management, speed creative production, and deepen insights. Here are the highlights: https://www.linkedin.com/posts/helium10_unboxed-activity-7394117119078068224-kOof
TikTok announced that starting January 2026, all USPS shipping labels must be purchased directly through TikTok Shipping, as outside USPS labels
