About this episode
When you go into business, you work really hard to get things going, but as you achieve success, the business takes over your life, right? You want to keep growing your business, but you can’t work more. You’re already exhausted and stretched too thin. If you’re tired of being the fixer, the one with the fallback plan, and the one who holds it all together, you are not alone! If you’re like most business owners we work with, you have revenue coming in, but you are still not profitable. You struggle to make payroll and attract profitable clients that you enjoy working with. This is why we created the Tap the Potential solution: a step-by-step, simple framework to increase your profitability while working fewer hours so that you can take your life back from your business. On average, our clients experience a 716% increase in time off, a 215% increase in profit, and a 55% increase in owners’ pay—all within 12 months. In this episode, Melissa Kay and Dr. Sabrina Starling reveal why most small businesses hit a growth plateau, the hidden reason revenue increases don’t lead to profit, why entrepreneurs stay stuck in survival mode, how working less can actually increase profitability, and the simple framework successful business owners use to reclaim their time. If you’re ready to take your life back from your business, this episode will show you the path forward.Profit by Design is a Tap the Potential production. Show Highlights:Reasons for a growth plateau in small businesses: trying to do it alone, hiring the wrong people, and mishandling the revenue needed to growUnderstanding the hidden costs in payroll for the wrong peopleDesign your business to be sustainably profitable.The business owner’s blind spots contribute to growth plateaus.Revenue doesn’t equal profitability. Apply the 80/20 rule.Identify your PITA (“Pain in the assets”) clients.Our Better Business Better Life Jumpstart reveals the best profitability secrets!We are not like typical business coaches! The Tap the Potential solution teaches you how to work fewer hours with a focused intention that frees up you
