About this episode
How a Blogger Found the Right Plan and Business Idea
Today our series of stories from new bloggers continues with Stefano Caioni, a web developer and photographer.
Stefano’s blog offers guidance on various aspects of photography including focus modes, settings and equipment reviews.
Using his tech experience, Stefano wrote all the code for his blog himself. But he soon discovered how fun it was to build and write content for it, even though it had no traffic.
Then Stefano decided to migrate his existing content to WordPress to benefit from its SEO and security functionalities.
But he was inconsistent with posting content, didn’t have a specific strategy or business idea in mind, and ran out of topics.
He almost gave up on it.
Then he came across ProBlogger.com. He started writing more consistently, this time with a plan and business idea in place.
His blog lets him share his passion for photography by writing useful posts that inspire others and offer them value. He’s met many photographers who’ve inspired him as well.
He never dreamed of making money from his blog or building a business around it. But traffic continues to grow, and he monetizes his blog through Amazon affiliate links.
Blogging isn’t dead. The number of internet users increases
