About this episode
Social Media Trends – Where Should You Focus Your Energy
In our last episode I covered seven trends in social media and blogging. In today’s episode I want to discuss where you should focus your energy as a blogger.
There’s so much we could do.but what should we do?
Don’t become overwhelmed and perplexed. Instead, be inspired about where to put your effort.
Should you focus on:
live video?
bots and messenger marketing?
Facebook advertising?
long-form video?
Instagram stories?
blog?
all of the above?
And how do you decide?
Unfortunately (or perhaps fortunately) there’s no right answer. The ‘best spot’ will be different for everyone. Just don’t be pressured into doing what everyone else is doing.
Consider your style, topic, audience, and objectives and goals. Get in touch with who you are and what makes you shine.
Focus on conversions.
Don’t give up something that’s already working just to start something new. Nine times out of ten it won’y be any better. Instead, focus on good SEO practices.
Stay in control, and focus on building your own platform and assets rather than building on other people’s.
Use your own to host a podcast or blog.
