About this episode
Premium Members, click here to access this interview in the premium area
Nidhi Dahiya of www.nidscreations.com sent me a DM, which led to this incredible interview. She said in that message:
Hi Andrew! I just had my biggest month for portrait revenue in May, with USD$123.3k in sales.
Nidhi first appeared on the podcast for episode 462 in 2022.
At the time, she was working a full-time job, but expanded her photography business from a $30,000 annual turnover to over $750,000!
This was through a combination of headshots, families and senior photography sessions.
After some additional research for today's interview and following her message, the standout headline for me was how she achieved an average sale of $11,000 by offering multiple genres of photography per client. I couldn't wait to learn more about this process!
In this interview, Nidhi shares how to take branding and headshot client enquiries to $14K family portrait sales.
Here's some more of what we covered in the interview:
The branding strategy that positions you as the go-to photographer (so clients stop shopping around)
How to consistently attract premium buyers without spending a cent on ads
Why niching your message, not just your genre, is the real key to scaling
