About this episode
If digital marketing makes you want to hide under your desk, take a deep breath—you’re not alone.This week, I’m joined by Cinthia Pacheco, founder of Digital Bloom IQ, a marketing agency helping women entrepreneurs show up online with heart and strategy. Cinthia has a gift for making SEO, ads, and analytics feel human—because visibility isn’t vanity; it’s service.In this conversation, we talk about how to bring more intuition into your marketing, how to make sense of data without the burnout, and why you don’t need to chase every algorithm update to succeed.She also shares her new course, Found in AI, which teaches how to start showing up in AI-powered searches (like ChatGPT!)—in a way that feels approachable and aligned.Inside this episode:What “soulful SEO” really looks likeThe difference between marketing for clients vs. to themHow to stop reacting to algorithm changes and start leading with calmThe mindset that makes visibility easier (and more authentic)Why blending data and intuition is your secret business superpower? Learn more about Cinthia: Website: digitalbloomiq.com LinkedIn: linkedin.com/in/cinthia-pachecoWhen’s the last time you did something just for YOU? ??Wine Camp 2026 is your chance to escape, sip fabulous local Rieslings, cruise at sunset, laugh around the fire pit, and soak up the magic of New York’s Finger Lakes.? Dates: July 30–August 2, 2026? Spots are limited, so grab yours now: https://www.pennyforyourshots.com/winecampWine Camp 2026 is calling. Are you in?Want support growing your business? Book a free Discovery Call with Penny: https://tidycal.com/pennyforyourshots/discovery-call Wine Camp 2026: Join the list or save your spot: https://www.pennyforyourshots.com/winecamp Become an Insider for weekly updates, tips, inspiration, and episode extras: https://www.pennyforyourshots.com/insider Love cocktails + community? Join the Sipper Club: https://www.pennyforyourshots.com/sip Explore all things Penny: coaching, podcast, events, & more: https://www.pennyforyourshots.com Follow Penny on Instagram: @penny4yourshots Or on Facebook: Penny (Kuhlers) Fitzgerald