About this episode
In today's episode of the My DPC Story Podcast, host Dr. Maryal Concepcion welcomes Dr. Stephanie Lucero, the pioneering founder of Northern New Mexico’s first Direct Primary Care (DPC) clinic, Hometown Doc, LLC. Dr. Lucero shares her journey from growing up in the Pojoaque (Puh-Wah-Kee) Valley to becoming a board-certified family physician deeply committed to her local community. The conversation dives into DPC’s benefits over traditional fee-for-service healthcare within New Mexico, addressing common myths about DPC being “concierge medicine” and highlighting its affordability and accessibility—even for Medicaid patients. Dr. Lucero discusses challenges like physician shortages, healthcare access issues in rural New Mexico, the impact of restrictive non-compete clauses, and the importance of relationship-based care. Listeners will gain valuable insights into how DPC empowers physicians and community by fostering meaningful patient relationships, improving health outcomes, and creating community-focused innovation. Discover how Dr. Lucero is making healthcare personal, accessible, and efficient for New Mexicans/Hispanos/Nuevomexicanos—and why DPC might be the answer for patients and physicians nationwide. Osprey CFO handles your DPC financial infrastructure so you can focus on patients and growth. Get your FREE Osprey + My DPC Story Financial Decision Tree HERE. Register for Hint Summit 2026: 4/8–11/26. Get $75 off w/ MYDPCSTORY through March 31 at summit.hint.com. DPC gives you autonomy. But autonomy without financial clarity becomes stress in disguise.Cash flow. Owner pay. Hiring timing. Tax strategy.These aren’t afterthoughts. They’re what protect your freedom long term.Contact Osprey CFO to see how they can help you handle the financial infrastructure of your DPC so you can stay focused on patients and growing your practice. Earn money WHILE running your DPC! Join SERMO for FREE today!Support the showGET your FREE MONTHLY BUSINESS TOOL DOWNLOAD Become A My DPC Story PATREON MEMBER! SPONSOR THE PODMy DPC Story VOICEMAIL! DPC SWAG!FACEBOOK * INSTAGRAM *
