About this episode
Here is a quick taste of what you can expect from next week's episode with Dan Misener, co-founder of Bumper.
This is what you can expect to hear in our conversation with Dan:
Why “average lifetime value” and loyalty are often more useful than raw download numbers
How he thinks about new vs returning listeners, and the danger of fixing the wrong problem
What happens when you publish more episodes in response to declining downloads, and why that can quietly hurt your show
The “worst butcher shop in the world” and what it reveals about how we buy and sell podcast ads
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