About this episode
Marketing has changed. If you want to drive the volume and quality of traffic you need to sell your scalable offers in 2025, this is for you. Side note — this is absolutely NOT for the full-time content creators, and the people who spend their days marketing online for a living. It’s for the people who NEED to understand how this stuff works to build the thing they ACTUALLY DO (without it taking 18,273 hours a week). Episode Show Notes:00:45 Understanding the marketing funnel02:09 The Importance of messaging in marketing07:10 Building an effective marketing funnel14:35 Bottom of funnel22:56 Middle of funnel27:44 Top of funnel34:28 Conclusion and Next StepsPS [? New!] Subscribe to Stevie's Substack for weekly articles and behind the scenes: https://lifestylebusinessschool.substack.com/———Recommended next episode: ? Click Power: The One Metric That Could Sink Your Next LaunchLinks Mentioned: ? Traffic Playbook Course: Get the Marketing System for driving the volume and quality of traffic required to sell your scalable offers in 2025. ? Substack Series on Refining Your Marketing Message (this is a series of five newsletters, it will be updated soon to include marketing messaging, positioning and more)Want more? Here’s how we can help you: Enjoy this content? Follow and subscribe for more: ? Follow Stevie on Instagram — https://www.instagram.com/steviedillon_/ ? Subscribe on Substack — https://lifestylebusinessschool.substack.com
