About this episode
If your podcast isn’t growing, it might be tempting to blame your marketing. But before you spend more time or money there, it’s time to take a hard look at your content. Because no marketing plan in the world can fix a show people don’t want to binge. Alex Sanfilippo, founder of PodMatch, is here to show you how to change that. From making your content “infotainment,” to drafting narratives that hold attention, to structuring interviews that don’t wander all over the place, Alex has the tools to build a podcast people love—and he’s handing them to you. So if you’re ready to build the kind of show that attracts the right listeners on repeat, turns you into the go-to voice in your space, and makes your podcast marketing finally work the way it should, hit play and let’s dive in.0:48 — Why Great Podcast Marketing Still Can’t Fix Boring Content4:12 – How To Turn Information Into Infotainment That Keeps People Listening7:58 – The Easiest Ways To Find Out What Your Listeners Actually Want12:10 – The Narrative Trick That Makes Any Episode Bingeable16:35 – How to Lead Guest Interviews That Keep Listeners Hooked Episode Links: Meet Alex Sanfilippo: PodMatch.com | LinkedInListen to Alex’s Podcast: Podcasting Made SimpleLooking for better podcast guests (or to be a podcast guest)? Sign Up at PodMatch.com Other Episodes You’ll Love:5 Habits That Separate Top-Rated Podcasters From the Rest ? This episode was recorded on the Deity VO-7U__________________________________________Liked this episode? Share it with your podcasting friends! Love this show? Say thanks in true podcasting style by leaving a review. Podcast Health Score™: See exactly where your show is losing listeners and get a custom plan to fix it. On-Air Podcast Coaching: Join the waitlist for a chance to get coached by Courtney on air in real time. Podcast SEO Mastery: Learn how to optimize your show so the right listeners find you in search. Done-For-You Podcast SEO: Let our team build your Podcast SEO Strategy so your show gets found 24/7. PodLaunch® Accelerator: B
