About this episode
How Can I help you?In this episode of the Influence Anyone Podcast, host Howie Chan interviews Phill Agnew, host of the UK's #1 Marketing Podcast, Nudge. He is a true master at turning behavioral science into simple marketing tactics.They delve into the real science of influence and discuss the most impactful strategies to get people to do what you want – ethically, of course.Phill debunks one of the most widely discussed behavioral science effects and shares the right conditions where tiny tweaks can drive massive action. He also provides the keys to creating a fantastic business and three easy nudges that can help you change your own behavior.Want prospects to become customers and passers-by to become fans?Sign up for the Behavioring Blueprint, my FREE 7-day email course.Episode Breakdown:0:00:00 The origins of Nudge, the UK's #1 Marketing Podcast0:06:14 Costly signaling, halo effect, and missed opportunities0:14:42 The experiment that took Phill by surprise0:23:10 The famous principle Phill calls BS on0:32:00 How to make content highly valuable0:46:43 Easy nudges to change your own behavior0:54:37 The game-changing newness and sameness principle1:00:27 The future of human behavior and 7 unchanging truths1:05:18 A letter to Phill Agnew’s younger selfFrom Our Guest:WebsiteLinkedInXYoutubeListen to the podcast, Nudge Podcast.Get people to buy into your ideas and offers!Join the FREE Influence Anyone newsletter. Each week, I uncover a proven strategy from world experts and scientific research to influence human behavior – including your own.? Go to: www.howiechan.com/subFollow, subscribe, and don’t forget to leave a rating and review!Hosted on Ausha. See ausha.co/privacy-policy for more information.
