7-Fig Personal Brand Strategist: 3 Steps To Build a Brand Rooted in Who You're Becoming (Not Just What You're Selling)
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7-Fig Personal Brand Strategist: 3 Steps To Build a Brand Rooted in Who You're Becoming (Not Just What You're Selling)

1:14:36 Dec 9, 2025
About this episode
How Can I help you? In this episode of the Influence Anyone Podcast, host Howie Chan interviews Mike Kim, ?a top personal branding expert and bestselling author of You Are the Brand. He's helped seven and eight-figure entrepreneurs, like Donald Miller and John Maxwell, build influence without losing integrity.They delve into how to build a brand where people come to you and seek your guidance, and that's rooted in who you're becoming, not just what you're selling. Mike provides his 3-step framework for building a winning, authentic personal brand, tips on how to start putting yourself out there, insights into his more famous clients, and a simple practice that's made him happier and more resilient.Want prospects to become customers and passers-by to become fans?Sign up for the Behavioring Blueprint, my FREE 7-day email course.Episode Breakdown:0:00:00 A journey of transformation and deep honesty0:08:36 Personal vs. corporate brand misconceptions0:11:13 Insights into seven and eight-figure entrepreneurs0:14:25 Not everyone has what it takes, do you?0:20:13 Your only real advantage in the age of AI0:27:57 The framework to unlock your voice and brand0:36:38 Put yourself out there and be willing to suck0:47:02 How to get started creating content0:51:06 The line between authenticity and transparency1:02:34 Building your personal brand while still employed1:07:26 Signature assets and the power of familiarity1:09:22 Evolution, self-compassion, and the Five Minute JournalFrom Our Guest:WebsiteLinkedInYoutubeInstagramGet the books, You Are The Brand and Own Your Brand, Own Your Career.Listen to the You Are The Brand Podcast.Watch Mike's mom reacting to Mike's book for the very first time here.Listen to Mike's podcast episode on reconciling his relationship with his father.Follow, subscribe, and don’t forget to leave a rating and review!Produced by Ideablossoms Hosted on Ausha. See
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