About this episode
Bill Magnuson is the co-founder and CEO at Braze, along with Kevin Wang, who joined as employee #8 and serves as the CPO. The two MIT graduates have built Braze into a publicly listed customer engagement platform with a $4.4B market cap. In 2023, Braze surpassed $500M in CARR, and serves over 2,200 customers worldwide. Before Braze, Bill spent time at Bridgewater Associates. Kevin’s academic background is in brain & cognitive sciences, and prior to joining Braze he worked at Accenture and Brewgene.–In today’s episode, we discuss:
The Braze founders’ early insights into the mobile revolution
How a TechCrunch Hackathon sparked Braze's creation
The journey from 1,000 beta signups to 2,200+ paying customers
Breaking traditional lean startup rules
Navigating early fundraising challenges
Finding product market fit by “fishing in every pond”
Approaching competition strategically like a boxer
Much more
–Referenced:
Accenture: https://www.accenture.com/
Appboy: https://www.braze.com/resources/articles/appboy-social-network-for-mobile-apps
Bipul Sinha: https://www.linkedin.com/in/bipulsinha/
Braze: https://www.braze.com/
Bridgewater Associates: https://www.bridgewater.com/
Jon Hyman: https://www.linkedin.com/in/jon-hyman/
Mark Ghermezian: https://x.com/markgher
MIT: https://www.mit.edu/
Rubrik: https://www.rubrik.com/
WeWork: https://www.wework.com/
–Where to find Bill:
LinkedIn: https://www.linkedin.com/in/billmagnuson/
Twitter/X: https://x.com/billmag
–Where to find Kevin:LinkedIn: https://www.linkedin.com/in/kevin-wang-96131916/
–Where to find Brett:
LinkedIn: https://www.linkedin.com/in/brett-berson-9986094/
Twitter/X: https://twitter.com/brettberson
–Where to find First Round Capital:
Website: https://firstround.com/
First Round Review: