About this episode
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Grow The Show is getting a new name — and this might be your sign to rebrand too. In this episode, Kevin shares five recent realizations he’s had about his show’s purpose, audience, and future — and why he knew it was time to make a change. You’ll hear what’s changed in podcasting, why your strategy may need to change with it, and how rebranding can help you build a brand that lasts. Tune in to answer the question: is it time to rebrand?
Topics discussed:
Realization #1: structural churn
Realization #2: evolution of marketing tactics
Realization #3: the impact of AI
Realization #4: attention vs. audience
Realization #5: creative content
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