About this episode
? Getting to Hell Yes! ?Sales in the multifamily world isn’t just about selling—it’s about teaching customers how to buy.In today’s market, the rules have changed:Budgets are tightDecision-making tables are crowdedStatus quo is the real competitorMike Wolber, CRO at Apartment List, breaks down the playbook for winning in this tough landscape:? Teach customers how to buy? Anchor every deal to the Cost of Inaction? Dream bigger, aim higher, and play to win? “Quota is just the job. 200% of quota is the goal.” ? “No urgency? No deal.” ? “The best sellers teach customers how to buy.”This is a masterclass for sales pros who want to win in 2025 and beyond.Ready to get your customers to say “Hell Yes!”?? Read the full blog post here: [insert blog link] ? Share your biggest sales challenge in the comments!#SalesLeadership #MultifamilySales #PropTech #SalesStrategy #GettingToHellYes #MikeWolber #ThinkBig #CostOfInaction #RevenueGrowth
