About this episode
Send us a textIf you’ve ever found yourself obsessing over likes, email open rates, or traffic numbers—this episode is your permission slip to stop. Marketing strategist and e-commerce expert Jessica Howard of 2PM Marketing joins the show to cut through the noise and break down the real marketing metrics that actually make a difference for your online business.From conversion rates to email click-throughs, Jessica shares the data points you should be watching (and how often to check them), why moms make the most efficient marketers, and how tracking just a few simple numbers can free you from marketing burnout. If you’re a busy mompreneur tired of wasting time on strategies that don’t convert—this episode is for you.MENTIONED IN THIS EPISODE:Grab Jessica's free Annual Analytics Playbook!Connect with Jessica on Instagram @2pmmarketingListen to Jessica's podcast: Marketing for E-Commerce MompreneursCreate a month of Instagram content that is strategized for sales in the free 5-day Plan it, Post it, Profit ChallengeMusic courtesy of PixabayMentioned in this episode:Join Plan it, Post It, Profit and plan a month of Instagram posts that lead to sales in just 5 days!Join Plan it, Post It, Profit and plan a month of Instagram posts that lead to sales in just 5 days!Plan 1 Month of Instagram Content That Leads to Sales in 5 Days! Join Plant It, Post It, Profit!
