About this episode
In this episode of the Fitness Education Online Podcast, Bex Lock is joined by Blake Randall, Director of Inner Power Coaching, to break down how he has built a PT career generating over $700K in revenue.Blake shares his journey from entering the industry straight out of high school to building a multi-location business across South East Queensland, and reflects on the early challenges that shaped his long-term success. He explains how focusing on systems, numbers, and consistency — rather than constantly chasing new ideas — has been key to scaling sustainably.The conversation covers Blake’s approach to marketing, sales, and retention, highlighting the importance of trust, social proof, clear processes, and conveying certainty in sales conversations. Blake also shares lessons from over a decade in the industry, including why complacency kills loyalty, why mentorship matters, and why long-term relationships are essential for lasting success.Connect with Blake: Instagram: @blakearandallInner Power Coaching: @innerpowercoachingCoach Excellence Consulting: @coachexcellenceconsultingConnect with us: Fitness Education Online: @fitnesseducationonlineBex: @doitdaily.coachingConnect with Fitness Education OnlineWebsite: https://fitnesseducationonline.com.au/Facebook Group: https://www.facebook.com/groups/fitnesseducationonlineInstagram: https://www.instagram.com/fitnesseducationonline
