163 - Branding is Remembering - with Stacy Madison of Stacy’s Pita Chips

Stacy Madison grew her "accidental business", Stacy's Pita Chips, from $19,000 in annual sales to $65 million before being purchased by PepsiCo. She did it without an "exit strategy", just a customer-first strategy, and she is so very generous with sharing her story, experience and expertise. I met Stacy when selected as one of 4 inaugural Canadian winners of the "Stacy's Rise Project". She continues to give back through this project, and has not surprisingly launched 2 new businesses since selling Stacy's. This is a MUST LISTEN for any aspiring or seasoned entrepreneur! Show Notes: https://elaineskitchentable.com/163 Connect with Stacy: Website: https://beboldbars.com/ Website: https://www.stacyssnacks.com/ Instagram: https://www.instagram.com/beboldbars/ Instagram: https://www.instagram.com/_stacymadison Stacy's Rise Project: https://www.stacyssnacks.com/riseproject Connect with Elaine: Website: https://elaineskitchentable.com Instagram: @elainetancomeau LinkedIn: https://www.linkedin.com/in/elainetancomeau/ Facebook: https://www.facebook.com/ElainesKitchenTable Twitter: https://twitter.com/chatwithelaine Get a free chapter from Elaine's book, Sell Your Passion: https://elaineskitchentable.com/book/ Episode Sponsor: Episode Sponsor: UPS, visit ups.com/beunstoppable/ca to save more than 50% on your shipping!