About this episode
Swish launched less than a year ago with a simple promise: hot food in 10 minutes. It's already raised 16 million dollars, with another 30 to 35 million reportedly on the way. But the giants who tried this before — Zomato, Zepto, Swiggy — have all stumbled, scaled back, or shut down. The problem isn't the idea. It's the math. Small order sizes, a lack of dedicated riders and razor-thin margins. Swish and its investors thinks it has an edge the others didn't. But can a one-year-old startup crack what India's biggest food delivery companies couldn't?Tune in.Daybreak is produced from the newsroom of The Ken, India’s first subscriber-only business news platform. Subscribe for more exclusive, deeply-reported, and analytical business stories.
