About this episode
How Coaches Can Become More Known: Strategic Podcast Guesting, Speaking, and Content SUMMARYJohn opens the Coaching Clinic without Angie, who is busy applying the show’s advice with new clients, and shares key ways coaches can become more known to generate lead flow. He outlines the main pillars: developing clear IP by knowing exactly who you help, then using authority builders like a book, a podcast or a YouTube channel, speaking engagements (often starting locally and for free), and a focused social media channel rather than trying to be everywhere. He emphasises podcast guesting as a low-cost, accessible, and powerful approach when done strategically, noting most pitches are generic, poorly researched, and “spray and pray.” He recommends personalisation, demonstrating familiarity with the show, and proposing valuable conversation topics, and offers the first three free classes of his Strategic Podcast Guesting mini course via show notes or presentinfluence.com or direct from this link: https://app.hiro.fm/channel/podcastguestCHAPTERS00:00 Why Being Known Matters 00:40 Three Pillars Overview 00:57 Books Podcasts Speaking 01:31 Podcast Guesting Advantage 03:20 Social Media Focus 03:41 Do You Need Fame 04:47 Why Pitching Fails 05:54 Strategy Over Spray 07:29 Personalised Pitch Tactics 09:16 Free Guesting Mini Course 10:45 Wrap Up And Next StepsWant to contact the show? You can leave us a voicemail. It's free to do, and we might feature you on our next episode. All you need to do is go to https://speakpipe.com/thecoachingclinicpodcast and leave us a message. You can also find our clips and full episodes on the exclusive Coaching Clinic YouTube channel: https://www.youtube.com/@coachingclinicpodcastYou can send us a video or voice message on LinkedIn:John's LinkedIn Profile or go to PresentInfluence.com for coaching enquiries with JohnAngie's LinkedIn Profile or visit AngieSpeaks.com2023 Present Influence Productions Coaching Clinic: scale your business, acquire high ticket clients & master coaching skills 88