About this episode
A New Sustainable CultureThrough the rise in pop culture, climate change awareness has increasingly been integrated into the entertainment industry. Particularly in the Black community, multimedia cultural campaigns are used to increase interest in environmental movements with the use of light-hearted, fun content. Artists, musicians, and influencers are leveraging their platforms to highlight the impacts of climate change and promote sustainable practices, which, in turn, provides easily accessible resources and information to marginalized communities that empower them to participate in the fight against climate change. Black Communities and Environmental JusticePopulations of color face disproportionate energy burdens caused by climate change. A study conducted by Rice University found that Black communities were more prone to live in vulnerable areas, a generational problem caused by the history of Black gentrification. Even now in 2024, Black communities in Georgia are forced to pay higher electricity bills, despite having lower rates compared to other states, due to old and inefficient household systems. According to the National Black Environmental Justice Networks, African Americans were also found to breathe in 56% more pollution than they cause, whereas their White counterparts breathe in 17% less pollution than generated. African Americans are also 75% more likely than White Americans to live in polluted communities, leading to 13.4% of African American children suffering from asthma, compared to 7.3% of White children. Starting in the 1970s, some black musicians included environmental themes in their productions. Artist Marvin Gaye released “Mercy Mercy Me (The Ecology)” to tackle discussions about oil spills and mercury waste; funk group Earth, Wind, & Fire released “Burnin’ Bush” to bring awareness about the global destruction of Mother Earth. Those themes continue today in music produced by Black artists, such as in the popular single “Feels Like Summer” by Childish Gambino, which conveys worries about uncertain impacts caused by global warming. Additionally, artists such as SZA have partnered with