How Curbside Charging Increases EV Accessibility, with Tiya Gordon
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How Curbside Charging Increases EV Accessibility, with Tiya Gordon

1:45 May 6, 2025
About this episode
The Rise in EV AdoptionThe US electric vehicle (EV) market is expected to reach a revenue of $95.9 billion this year, with a projected annual growth rate of 12.61% over the course of the next four years. By 2035, California and twelve other states are planning to achieve 100% zero-emission new vehicle sales, calling upon local governments to assist in the EV transition to ensure equitable access to this new technology. For homeowners who have the ability to power up in their own garage, making the transition to EVs is relatively easy; however, for renters and those living in larger metropolitan areas, access to charging infrastructure remains a significant challenge. Although EV adoption is on the rise, urban areas are under constraint as they do not have sufficient charging infrastructure to keep up with heightening demand. High building density, limited capacity of the electricity grid, and insufficient funding and staffing are posing challenges for city governments across the country. Brooklyn-based startup, It’s Electric, is working on one possible solution to this problem through the installation of curbside charging, powered from buildings on the adjacent property rather than directly from the utility grid. Building EV Charging AccessibilityCurbside charging works by minimizing the distance consumers need to travel to fuel their EV, thereby increasing accessibility of charging infrastructure. Many dense-urban areas have been referred to as “charging deserts,” due to their lack of accessible EV charging infrastructure, making the transition in these areas particularly challenging. Instead of the mainstream route in which charging infrastructure is developed through utility connections (which can be a 12 to 18 month process), startups like It’s Electric partner with property owners, acquire the relevant permits, and install and maintain a charger powered by the building’s electrical supply. Property owners can thus use untapped electricity supplies, allowing for installation without extensive infrastructure development or direct connections, providing property owners with passive revenue. Instead of working directly with electric utilities to install their chargers, It’s Electric partners with municipalities and building owners directly. Further, the parking space will be maintained by the city, so the property owner doesn’t need to worry about managing and maintaining the parking spot.Benefits of Curbside ChargingCurbside charging provides immense promise for city governments in transitioning towards mo
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