Planting, Protecting, and Propagating Your Culture

Planting, Protecting, and Propagating Your Culture

29:11 Oct 22, 2021
About this episode
Show Notes: [0:00:46] Intro | Timely Topics A brief recap of our series on culture. Minimal, memorable, and meaningful values. [0:02:05] Planting, Protecting, and Propagating Your Culture The power of alliteration. You can plant the seeds of your culture. ...but you can't force it. Culture is something you can determine and discover. Your purpose and values have to align with themselves and your culture at large. You have to check on this regularly, preferably annually. Pruning & What to Fight for Has your organization changed enough to warrant culling or adding a core value? Your mission statement can change as well. [0:10:30] How do You Reinforce Your Culture? With action! Culture without action is just aspirational consideration. Memorialize your values and display them for all to see. Every member of your leadership should be reminding, and living out by example, what's important in your company. [0:16:30] Reminder: You Already Have a Company Culture Culture is always growing, even if you choose to ignore it. Don't ignore it. [0:17:30] Other Ways You Can Develop Your Culture Celebrate and congratulate culture growth publicly. Ask questions based on your values during the interview and hiring processes. Just be mindful that you aren't using this as a way to discriminate. Your company values should impact the questions you ask. Reward those who demonstrate and protect your culture. If someone challenges your leadership or decision based on a core value...GOOD! Acknowledge and reward people for calling out when something doesn't live up to the organization's core values. Be careful of absolutes. Not everyone will be a fit for your organization. But if you have your values well defined, everyone will know what is and is not a good fit. [0:26:58] Final Thoughts on Planting, Protecting, and Propagating Your Culture "This is incredibly important work, and your work is never done." If can feel like you're not doing the most important thing when working on and being intentional about culture. ...but it's arguably one of the most important aspects of your business.
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